The Incentive Optimization Engine built for high-frequency commerce
Set up any incentive logic in minutes. Trigger, adapt, and optimize incentives to drive revenue without killing your margin.
Commerce moves fast, incentives move faster
Don't start with points
Point systems don’t guarantee repeat purchases. Trigger incentives based on behavior and timing and watch retention turn into revenue.
Run logic, not timelines
Scheduled promos don’t account for real demand or profit. Launch incentives that respond to performance, inventory, or price changes and protect your margin with every trigger.
Move fast with a safety net
Experiment boldly with guardrails in place. Set limits, caps, and roll back underperformers, so every test has a margin of safety.
Stop running campaigns,start running incentive loops
Voucherify powers incentives that respond in real time. Loyalty, promos, and referrals, triggered by anything you can track.
Go from raw data to personalized incentives
Voucherify turns any data, from location to shoe size, into fuel for incentive personalization. Pull data from anywhere and act on it instantly with simple campaign rules and triggers.

Stop planning incentives, start triggering them
Share custom events, fire incentives with real-time triggers, and update incentive logic on the fly, without waiting on release cycles. Voucherify turns campaigns into live, editable experiments that respond to what’s happening right now.

Activate incentives on every channel
Create, manage, and automate personalized incentives and loyalty rewards across all channels: web, mobile, in-store, even AI agents, from one unified dashboard.

Turn incentives into profit center
Stop running break-even promos. Optimize incentives in real time based on data, behavior, and business goals. Drop what doesn’t work, double down on what does.
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Do everything with one incentives platform
But not in a bad jack-of-all-trades way. Run any incentive type – from coupons, in-store promotions and referrals, to complex loyalty programs.

Deliver the perfect incentive, every time
Use real-time data to tailor offers to the user, their behavior, and context. A single incentive can mean different things depending on who’s redeeming it, when, and where.

Go live in weeks, not quarters
Get your first experiment live fast. Prebuilt accelerators and clean APIs mean no long setup cycles. Let marketing test and iterate on incentives without waiting on dev resources.
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Perform under pressure
Black Friday? Flash sales? Voucherify delivers incentives in real time, with 50ms response times. With auto-scaling and low-latency APIs, your incentives won’t break under pressure.

Own the incentive logic
Combine incentives across brands, markets, and countries with full control over who gets what. Voucherify handles the tough stuff like overlapping rewards, regional limits, and brand-specific tiers.

Keep fraud out, margins in
Set smart limits on redemptions, channels, budgets, and segments to keep abuse out and profits in. Whether it’s 10 or 10,000 offers, Voucherify makes every incentive trackable, secure, and margin-safe.
Behind every great incenitve, there's an even greater agent
Intelligent agents are reshaping how incentives are planned and deployed. Are your systems ready to move at machine speed?
Drive conversions with incentive decisioning
Test alternative offers with next best offer models and let Voucherify do the heavy lifting. It scores and qualifies each interaction, using customer context to deliver the best-fit incentive.
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Give AI tools secure access to Voucherify
MCP is your AI interface to Voucherify. Ask about budgets, redemptions, or experiment results in plain language. Catch abuse, track spend, and stay ahead of margin risks.

Automate incentive experiments with Kebi
Meet Kebi, your AI ops manager, only faster. It plans, launches, and monitors incentive experiments across channels, flags anomalies, suggests optimizations, and handles routine tasks hands-free.

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Built for the next era of incentives
Open, granular APIs
Access hundreds of purpose-built endpoints to build, manage, and scale incentives with ease. Voucherify’s Open API gives you full control, backed by detailed docs and ready-to-run Postman collections.

Webhooks & event streaming
React to redemptions, fraud alerts, or customer actions in real time. Voucherify’s event-driven webhooks and Kafka connectors fire off workflows across your stack the moment things happen.


Extensible data model
Add custom fields to customers, products, campaigns, redemptions, anything. Then build promo logic around
what actually matters to your business.
Fast & global
Voucherify delivers sub 50ms API responses, 99.99% uptime, and
auto-scaling that handles millions of requests.
Security & observability built in
Set who can do what, get approvals before anything goes live, and track every change. Enterprise-grade security baked in: ISO 27001, GDPR-compliant.

Connected with your stack
Voucherify connects to anything with an API, seriously, anything. Your ecommerce, CRM, CDP, app, POS, you name it. We’ve got pre-built integrations for the usual suspects, but the real magic is how easily we plug into whatever tech stack you’ve built.
Recognized where it counts
Gartner features us for a reason: real product strength, not just promises. We're proud to be highlighted for what teams actually care about: speed to market, flexibility, and the ability to launch incentives that work.

FAQs
Voucherify Incentive Optimization Engine




