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Promotions and loyalty to engage customers at scale

How does CleverTap work?

CleverTap is a customer engagement and retention platform that uses real-time analytics, segmentation, and personalized messaging to help businesses create targeted campaigns. It enables brands to engage users across multiple channels, including mobile, web, and email, by delivering timely, relevant content based on user behavior and lifecycle stages.

How to make the most of Voucherify and CleverTap?

To make the most of Voucherify and CleverTap together, integrate Voucherify's coupon and loyalty features with CleverTap's customer engagement platform. This allows you to automate personalized promotions based on real-time user behavior, track campaign effectiveness, and optimize user retention through data-driven insights and targeted offers across multiple channels.

Why use Voucherify and CleverTap for coupons and promotions?


Integrating Voucherify with CleverTap enables you to deliver personalized coupon campaigns and discount promotions directly through CleverTap’s mobile push notifications, in-app messages, email, or SMS. CleverTap’s robust customer segmentation, together with Voucherify’s advanced coupon management, allows you to send targeted offers at key moments based on real-time customer actions and behaviors.


  • Advanced coupon management – Create unique and personalized coupon codes in Voucherify and sync them with CleverTap to deliver them through various channels.
  • Behavior-triggered coupon delivery – Automatically send coupons based on specific customer behaviors, such as browsing history, app activity, or purchases.
  • Multi-channel messaging – Send coupons through mobile push, in-app messages, emails, or SMS using CleverTap’s multi-channel capabilities.
  • Effective tracking – Voucherify handles coupon creation, validation, and tracking, while CleverTap manages the delivery and engagement metrics.

How to connect Voucherify and CleverTap for coupons?


  1. Set up your coupon campaign in Voucherify, generating unique coupon codes for distribution through CleverTap.
  2. Obtain your Voucherify API credentials to pull the coupon codes programmatically.
  3. In CleverTap, go to the Linked Content section and create a new content item. Use an API call to fetch the unique coupon codes from Voucherify.
  4. Insert the linked Voucherify coupon codes into CleverTap campaigns, ensuring each user gets a unique code via personalized messaging.
  5. Use CleverTap to deliver the linked content containing the Voucherify coupon codes via push notifications, in-app messages, emails, or SMS.

Make the most of Voucherify and CleverTap for coupons and promotions


Take advantage of CleverTap’s behavioral analytics and segmentation to trigger Voucherify coupon codes when users meet specific criteria, such as completing a specific in-app action or reaching a milestone in the user journey. This ensures timely, personalized coupon delivery, which boosts engagement and conversions.

Why use Voucherify and CleverTap for loyalty programs?


By integrating Voucherify with CleverTap, you can create personalized loyalty programs that engage users across all channels. With CleverTap’s real-time segmentation and Voucherify’s loyalty engine, you can ensure that customers receive timely updates about their loyalty points, tier status, and rewards through push notifications, emails, or SMS.


  • Automated loyalty notifications – Keep customers informed about their loyalty points, tier progression, and available rewards in real time via CleverTap’s multi-channel messaging.
  • Behavior-triggered loyalty updates – Automatically send loyalty updates when customers take specific actions, such as making a purchase or earning points.
  • Event-based messaging –Send personalized notifications when customers reach loyalty milestones or are eligible for rewards.

How to connect Voucherify and CleverTap for loyalty?


  1. Create and configure your loyalty program in Voucherify, defining rules for earning and redeeming points.
  2. Obtain your Voucherify API credentials to access real-time loyalty data, such as points balance or rewards, via API.
  3. In CleverTap, go to the Linked Content section and set up a new content item that fetches loyalty data (e.g., points balance, available rewards) from Voucherify using the API.
  4. Use the linked content to embed personalized loyalty program information into CleverTap's push notifications, emails, or in-app messages.
  5. Deliver real-time loyalty updates and rewards through CleverTap’s engagement tools, incentivizing users to earn or redeem points based on their interactions and lifecycle stages.

Make the most of Voucherify and CleverTap for loyalty programs


Use CleverTap’s segmentation tools to send personalized loyalty updates and point expiration reminders. By keeping customers informed and engaged with real-time loyalty messages, you can increase retention and encourage repeat interactions.


Learn more: Introducing Open Source Loyalty Accelerator for Omnichannel Retail


Loyalty accelerator with Voucherify and CleverTap

Why use Voucherify and CleverTap for referral programs?


Voucherify’s referral capabilities, together with CleverTap’s multi-channel messaging, allow you to create automated refer-a-friend programs that reward both the referrer and referee. With CleverTap’s segmentation and event-triggered workflows, you can ensure referral invitations, updates, and rewards are delivered to the right users at the right time.


  • Custom referral codes – Generate unique referral codes in Voucherify and send them via CleverTap’s messaging channels (push notifications, email, SMS).
  • Automated referral tracking – Track referrals and reward customers in real time using Voucherify’s referral management, while CleverTap manages the communication side.
  • Event-triggered referral notifications – Automatically notify customers when a referral is successful or when they earn a referral reward.

How to connect Voucherify and CleverTap for referrals?


  1. Create and configure your referral program in Voucherify, generating unique referral codes for users.
  2. Obtain your Voucherify API credentials to access referral codes and track referral activity via API.
  3. In CleverTap, go to the Linked Content section and set up a new content item to fetch the referral codes or referral status from Voucherify using the API.
  4. Embed the linked referral codes into CleverTap’s personalized messaging, such as push notifications, emails, or in-app messages.
  5. Use CleverTap’s automation tools to send referral code invites, track referral conversions, and reward users for successful referrals in real-time.

Make the most of Voucherify and CleverTap for referrals


CleverTap’s behavioral triggers and segmentation help you deliver timely referral codes and updates, driving more referrals and engagement. Automate referral messages to ensure that your users are always informed and encouraged to share.

Are you wasting time and money on digital promotions?

It’s time for a change.