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Skip drag-and-drop,
go for an API-first loyalty solution
Create the omnichannel loyalty experience you actually want
– because “one-size-fits-all” fits no one.

Revenue

85%
See how Jollyes drives 85% of orders through loyalty program
Read story

Efficiency

9 weeks TTM
See how Michelin launched their program in under 3 months
Read story

Revenue

70%
See how Munhowen increased member spending by 70%
Read story
Build loyalty programs
worth joining
Reward everything
Bonus birthday points won’t cut it. Want to reward customers for scratching their ankles on Fridays? Go for it – if Voucherify can track it, you can reward it.
Set custom rewards
Simple earn-and-burn? Easy. Gamified loyalty quests? Absolutely. Build your own rewards catalog with Voucherify-powered incentives, freebies, or experiences, no extra promo system needed.
Help members climb the ladder
Set up as many loyalty tiers as you want, define locked rewards and point rules, and decide who earns their way up (or stays stuck at the bottom).
Visual of a loyalty tiers builder with points and rewards mapping
Visual of a loyalty reward selector offered by Voucherify rewards software
Visual of a loyalty program earning rules builder
How it works?
Connect with API
Build a consistent loyalty experience in-store, online or in-app. Use APIs to connect, track, and validate loyalty actions and rewards issued via POS, online, in-app and more.
Build your loyalty program
Use the visual Dashboard or API to set up a custom loyalty program structure with personalized earning rules, rewards, tiers, and limits.
Build the loyalty experience
Pull loyalty APIs to build custom loyalty flows and touchpoints, such as customer wallets, leaderboards, progress bars, and challenges.
Ditch loyalty templates
Your loyalty program should stand out, not blend in. Combine loyalty with promotions, coupons, and referrals. Voucherify isn’t just a plugin – it’s a robust API with 100+ endpoints, giving you full control to create custom loyalty experiences across any channel.
Turn loyalty into a game
Boost CLV and profit margins with gamified loyalty. Voucherify lets you boost your program with points, badges, dynamic tiers, and challenges, keeping customers hooked.
Fraud-proof your rewards program
Deter fraudsters with non-monetary rewards, points expiration, and strict redemption limits. Set clear budget controls and easily integrate external fraud detection platforms for an extra layer of security in your loyalty program.
Optimize loyalty on the fly
Track member behavior, optimize your loyalty program, and manage everything with an intuitive interface. Easily pull data into your BI and CDP systems.
Visual of an API-powered loyalty gamification
Visual of loyalty fraud options and points expirations
Visual of promotions and loyalty data ROI
Visual of a mock loyalty experience built with Voucherify rewards software
Enterprise-ready
loyalty software
Keep loyalty programs safe
As an ISO 27001-certified platform, Voucherify is designed for enterprises, providing top-tier security to safeguard your loyalty programs from every threat – from AI scammers hijacking promotions to relentless bots flooding memberships.
Avoid performance hiccups
Manage promotions and loyalty programs at scale with 99.99% uptime and 60 ms response times. Need more? Choose a custom SLA and dedicated data cluster for the performance you need.
Activate loyalty anywhere
As an official AWS partner, Voucherify lets you bring your promotions and reward programs right to where your customers are. Available on the AWS Marketplace, our platform makes delivering personalized loyalty offers a breeze, with lightning-fast load times and minimal latency.
Voucherify connects to anything with an API:

FAQs for SEO and AI — or if you just can’t get enough of us

What is loyalty program software?
Loyalty program software helps brands create and manage customer reward programs, such as points, tiers, and perks, to boost customer retention. It automates tracking of purchases and rewards, making it easier for brands to appreciate loyal customers and encourage repeat business. Voucherify’s loyalty program software lets you build fully custom rewards program that reflects your brand, turning one-time buyers into loyal, long-term customers with points, discounts, or VIP experiences.
Does Voucherify offer any ready loyalty widgets?
While we don’t offer pre-built loyalty widgets, Voucherify is designed to give your development team the flexibility to create custom front-end components that integrate with our system. This approach allows you to design a user interface that aligns with your branding while utilizing the full range of loyalty program features. For those who need a quicker solution, our extensive documentation and sample code can help speed up the development of tailored loyalty widgets.
How can I customize a loyalty program with Voucherify?
With Voucherify, you can design every aspect of the program to meet your specific needs. You can create unique reward structures like tiered loyalty systems, point accumulation methods, or rewards based on customer activities. The platform lets you define detailed rules for earning points, redemption conditions, and thresholds to encourage the behaviors you want from your customers. It's all possible through rich data abstraction supported by metadata and APIs.
How does Voucherify pricing work for loyalty?
Our pricing is based on API calls (not on how many members or reward you generate), meaning you’re only paying for the actual interactions your customers have with Voucherify. As a SaaS platform, you pay a subscription-based fee that gives you access to a full suite of promotional management tools. For larger enterprises, we offer custom pricing options tailored to fit your needs.
Do I need to share loyalty member data with Voucherify?
No, you don’t need to share complete loyalty member data with Voucherify – you control which data is exchanged. Typically, Voucherify only processes the minimal amount of information necessary to run loyalty programs, such as customer ID. We adhere to strict security and data privacy practices – your data is kept separate from the promotion management processes and complies with all relevant data protection regulations.
Is there a limit on how many active loyalty programs and rewards I can offer?
There is no limit on the number of active loyalty programs and rewards you can manage. Voucherify supports running multiple loyalty initiatives at the same time, with the flexibility to set unique rules, reward structures, and customer segments for each program. This ensures that whether you’re running one or several complex loyalty campaigns, the platform’s performance remains consistent. Plus, the system is designed to handle high volumes of data and transactions, allowing you to scale your customer engagement strategies without any restrictions.
Can I combine loyalty programs with other campaigns?
Yes! With Voucherify, you can easily combine loyalty programs with other campaigns like discounts, referrals, or gift vouchers. You can use Voucherify as the reward engine for your loyalty program, meaning you won't need to plug in any external discount engine to cover that need.
What makes Voucherify different from other customer loyalty software?
Unlike other loyalty providers, Voucherify offers unmatched flexibility, scalability, and easy integration. Our API-first approach enables deep customization of loyalty programs, allowing for quick integration with your existing systems. Our usage-based pricing is an added advantage, especially for enterprise brands and PoC projects, where you can start small and scale as needed. Another key differentiator is our strong focus on promotions and incentives, which allows you to use a single platform for all your loyalty strategies – even those that go beyond traditional tiered or point-based models.
Does Voucherify support omnichannel loyalty program deployments?
Absolutely! Voucherify allows you to integrate and track rewards across various channels, including POS, online platforms, in-app, or through customer service tools, ensuring a smooth and unified redemption experience.
Are you wasting time
and money on generic promotions?
It’s time for a change