Voucherify Launches Composable Loyalty App Accelerator Empowering Brands to Fast-Track Customer Retention Programs

30th September 2024, Katowice, Poland

Voucherify, a leading API-first promotion and loyalty engine, is pleased to announce the launch of its Loyalty App Accelerator, a solution designed to streamline the creation and deployment of robust loyalty programs for B2C brands. Leveraging best-of-breed, MACH (Microservices-based, API-first, Cloud-native, and Headless) technology, this accelerator empowers businesses to build and scale loyalty apps more efficiently than ever before.

The Loyalty App Accelerator is an open-source solution built on the Next.js framework leveraging Composable UI by Orium, integrating seamlessly with leading MACH technologies including Twilio Segment, Braze, and Voucherify. Designed with omnichannel retail in mind, the accelerator provides pre-built templates and code, significantly reducing the time, cost, and complexity of launching a loyalty program app. This solution is versatile enough to cater to various industries, from fashion and beauty to grocery and fuel.

"The Loyalty App Accelerator is a game-changer for brands looking to enhance retention through personalized, data-driven loyalty programs. By utilizing MACH technology, we’ve created a solution that not only accelerates time-to-market but also offers flexibility and scalability. Businesses can now deploy sophisticated loyalty program apps with confidence, knowing they are backed by the best technologies in the industry." – Tomasz Pindel, CEO at Voucherify

"The Voucherify Loyalty App Accelerator embodies the very essence of MACH principles—speed, flexibility, and scalability. By leveraging a composable architecture, brands can now design and deploy tailored loyalty programs that enhance customer engagement without compromising on time or complexity." — Anjali Attri, Marketing Content Manager at MACH Alliance

"It's a perfect example of why we open-sourced Composable UI. With a few pre-built core components, you can speed up the development of custom solutions that answer real needs, which is exactly what Voucherify did. With the Loyalty App Accelerator, brands can quickly and easily deliver loyalty programs at scale and offer better, more engaging customer experiences." – David Azoulay, Director of Product at Orium

Key features of the Loyalty App Accelerator:

• Pre-Built Applications: The accelerator includes two fully functional apps–the Voucherify Loyalty App and the Voucherify POS App–designed to manage loyalty points, promotions, rewards, and more. These apps come with pre-integrated APIs, allowing brands to deploy and customize them effortlessly.
• Advanced Integration Capabilities: With out of the box Twilio Segment and Braze integrations, the accelerator ensures seamless data management and personalized, omnichannel communication. Twilio Segment unifies customer data into trusted profiles, while Braze handles personalized messaging, ensuring users are informed of rewards and important events in real-time.
• Flexible Loyalty Mechanics: The accelerator supports multiple loyalty programs, including earn-and-burn and milestone-based systems, along with advanced coupon campaigns and in-cart promotions. This flexibility allows brands to tailor their loyalty offerings to the specific needs of their customers.
• Industry-Agnostic Design: Although optimized for omnichannel retail, the accelerator is suitable for any industry looking to improve customer loyalty and engagement.

Why choose the Voucherify Loyalty App Accelerator?

The Loyalty App Accelerator was developed in response to the growing demand for modular, composable architectures in the retail sector. As businesses increasingly adopt these architectures, the need for quick, efficient deployment of loyalty programs has become paramount. Voucherify’s accelerator bridges this gap, offering developers a robust foundation with extensive documentation and a developer-friendly codebase, ensuring a smooth deployment process.

With the launch of this accelerator, Voucherify continues its mission to empower businesses with the tools they need to create meaningful and lasting customer relationships. Brands interested in reducing their loyalty program deployment time by half are encouraged to explore the accelerator.

For more information, please visit https://www.voucherify.io/open-source-composable-loyalty-accelerator.

About Voucherify

Voucherify is a leading promotion and loyalty management platform that enables businesses to create, manage, and track digital promotions and loyalty programs. With a strong focus on API-first and MACH principles, Voucherify provides flexible and scalable solutions to help businesses drive customer engagement and growth.

About Braze

Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform.

About Orium 

Orium is the leading composable commerce consultancy and systems integrator in the Americas. A member of the MACH Alliance with over a decade of experience creating custom digital programs, Orium helps forward-thinking brands adapt, execute, and scale through modern commerce. 

About the MACH Alliance 

The MACH Alliance is a not-for-profit industry body that advocates for open and best-of-breed enterprise technology ecosystems.

For media inquiries, please contact:

Katarzyna Banasik
Partner Marketing Manager
katarzyna.banasik@voucherify.io
+36705940630