Share loyalty point updates via Infobip

How to build real-time messaging flows for your loyalty program?

Speed and responsiveness are the backbone of modern loyalty programs. With Voucherify and Infobip, you can go beyond points collection and redemption – you can talk to your customers, in real time.

Imagine this scenario: a loyalty member receives a message asking if they’d like to check their points balance. They reply “POINTS,” and seconds later, they get a message back with their up-to-date balance and a friendly nudge to redeem. No app login, no waiting, no confusion.

How to build it?

• Set up a loyalty program in Voucherify – your structure can include tiers, custom attributes, and even time-based multipliers.
• Create a messaging flow in Infobib – use Infobip’s drag-and-drop flow builder to send a message to your loyalty base. 
• Detect keywords and trigger logic – Infobip listens for specific replies. When “POINTS” is detected, it triggers a webhook to Voucherify’s API.
• Query the customer’s balance – With the loyalty card ID passed from Infobip, Voucherify retrieves the current points balance and sends it back as a personalized message.

Why does real-time loyalty messaging matter?

A personalized, real-time message increases transparency, reduces friction, and turns passive members into active redeemers. Voucherify’s API-first loyalty engine powers your loyalty logic, and Infobip ensures your messages cut through the noise on the channels your customers actually use.

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