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Use customer data for better omnichannel promo experiences
How does Bloomreach Engagement work?
Bloomreach Engagement is a Customer Data Platform (CDP) that brings together all customer information in one place. It offers real-time personalized marketing through various customer touchpoints to create customized shopping experiences with personalized emails, text messages, web content, and more.
How to make the most of Voucherify and Bloomreach?
With the two-way connection between Bloomreach Engagement and Voucherify, you can:
- Move data from Voucherify to Bloomreach Engagement. Voucherify's events will be linked to Bloomreach customers, providing extra customer information, enabling event-triggered messages, and improving segmentation options within Bloomreach.
- Send customer data and events from Bloomreach Engagement to Voucherify. This shared data can be used for offering promotions, synchronizing customer profiles, and segmenting customers
Bloomreach Engagement can be combined with Voucherify's API to achieve various use cases, such as:
- Assigning and sharing coupon codes when customers meet segmentation criteria.
- Rewarding customers for leaving comments or reviews through event-triggered automations.
- Updating customers on loyalty points and eligible discounts.
- Sending gift vouchers for customer anniversaries.
Why use Voucherify and Bloomreach Engagement for coupons and promotions?
The integration between Voucherify and Bloomreach Engagement allows you to run personalized coupon campaigns and cart promotions. With Bloomreach Engagement, you can collect and analyze customer data to segment your audience, while Voucherify handles the generation, distribution, and tracking of personalized coupon codes and promotions.
- Personalized coupon offers – Target customers with customized coupon codes based on their behaviors, such as cart abandonment or product views.
- Automated coupon delivery – Automatically trigger coupon distribution based on real-time customer actions using Bloomreach's data insights.
- Multichannel delivery – Distribute coupons via email, SMS, in-app notifications, or other channels supported by Bloomreach.
- Performance tracking – Use both platforms’ tracking tools to measure coupon performance and optimize future campaigns.
How to connect Voucherify and Bloomreach Engagement for coupons and promotions?
- Set up Voucherify. Create coupon campaigns and promotions in the Voucherify dashboard.
- Generate API Keys. Go to Voucherify's Project Settings to obtain your API key and secret keys to connect with Bloomreach Engagement.
- In Bloomreach Engagement, go to Integrations and select Voucherify. Input the API keys from Voucherify to enable the connection.
- Sync data by setting up custom events (e.g., voucher creation, redemption) to sync between platforms.
- Build campaigns in Bloomreach. Use Bloomreach's segmentation to send personalized promotions, pulling discount codes from Voucherify dynamically.
- Monitor coupon redemptions and customer engagement on both platforms.
Make the most of Voucherify and Bloomreach Engagement for coupons
Take advantage of Bloomreach’s real-time segmentation to trigger coupons at key moments, such as when a customer abandons their cart. Use Voucherify’s tracking features to measure coupon redemptions and make data-driven decisions to optimize your campaign’s effectiveness. By combining the two platforms, you can run automated A/B tests to further refine the timing and value of your offers.
Learn more: How to Run Contextual Promotions with Voucherify and Bloomreach Engagement?
Why use Voucherify and Bloomreach Engagement for loyalty programs?
The integration between Voucherify and Bloomreach Engagement allows you to create personalized loyalty programs, using Bloomreach Engagement’s data collection and segmentation capabilities. Voucherify handles the loyalty points, rewards, and tier structures, ensuring that customer interactions are rewarded in real-time.
- Tailored loyalty rewards – Use Bloomreach’s insights to offer personalized rewards based on customer behavior and engagement history.
- Real-time loyalty updates – Automatically notify customers of their points, tier status, and rewards via Bloomreach’s multichannel messaging.
- Event-triggered updates – Automatically send loyalty program updates when customers reach new tiers or earn points, keeping them engaged.
- Multichannel communication – Engage with your loyalty members through their preferred communication channels (email, SMS, in-app messages).
How to connect Voucherify and Bloomreach Engagement for loyalty programs?
- Generate an API key in Voucherify. Create an API key to enable data flow between Voucherify and Bloomreach Engagement.
- Sync loyalty data with Bloomreach. Use the API to integrate and sync loyalty points, tiers, and rewards between both platforms.
- Design loyalty programs. Set up loyalty rules, point systems, and tier structures in Voucherify.
- Automate loyalty notifications. Use Bloomreach’s automation tools to send real-time loyalty updates and rewards.
- Monitor engagement and loyalty participation using analytics from both Voucherify and Bloomreach.
Make the most of Voucherify and Bloomreach Engagement for loyalty
Use Bloomreach’s predictive analytics to segment customers based on loyalty behavior and send targeted offers that encourage tier progression. Combine this with Voucherify’s loyalty management tools to automatically update customers on their points and rewards, ensuring continued engagement. Regularly analyze loyalty program performance to adjust rewards and points to boost retention.
Learn more: Introducing Open Source Loyalty Accelerator for Omnichannel Retail
Why use Voucherify and Bloomreach Engagement for referrals?
With this integration, you can manage automated, personalized referral campaigns. Voucherify takes care of referral tracking and rewards distribution, while Bloomreach helps you communicate referral invites, updates, and rewards to customers through multichannel engagement.
- Automated referral invites – Trigger personalized referral invitations based on customer activity or milestones.
- Reward tracking – Voucherify tracks referrals and reward fulfillment, while Bloomreach provides insights into customer engagement with the referral program.
- Multichannel messaging – Send referral invitations and updates through email, SMS, and push notifications using Bloomreach Engagement.
- Targeted referral campaigns – Use Bloomreach’s segmentation capabilities to focus referral campaigns on customers most likely to participate.
How to connect Voucherify and Bloomreach Engagement for refer-a-friend programs?
- Set up Voucherify. Create referral program in the Voucherify dashboard.
- Generate API Keys. Go to Voucherify's Project Settings to obtain your API key and secret keys to connect with Bloomreach Engagement.
- In Bloomreach Engagement, go to Integrations and select Voucherify. Input the API keys from Voucherify to enable the connection.
- Sync data by setting up custom events (e.g., referral code creation, redemption) to sync between platforms.
- Build campaigns in Bloomreach. Use Bloomreach's segmentation to pull referral codes from Voucherify dynamically.
- Monitor referral code redemptions and customer engagement on both platforms.
Make the most of Voucherify and Bloomreach Engagement for referrals
Use Bloomreach’s behavioral triggers to send referral invites when customers reach key milestones, such as after a successful purchase or a positive interaction. Voucherify’s referral tracking ensures that you can monitor the success of each referral and automatically reward referrers and new customers. Analyze campaign performance to fine-tune your referral strategy and increase customer acquisition.
