How Michelin runs their loyalty program with Voucherify?

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2022-10-19 5:00 pm

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Re-engagement

Geolocation Affiliate Coupon Campaign

Run a geolocation-based discounting campaign with affiliate companies.

Example

Run a geolocation-based discounting campaign with affiliates such as gas stations, restaurants, and roadside convenience stores that send push notifications from a local mobile app that allows for paying for parking. For instance, you may trigger an automatic push notification to customers with a discount code for the affiliates’ services if the customer is in the car near the predefined location.

See how to do it with Voucherify

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Re-engagement

Geolocation Affiliate Coupon Campaign

Run a geolocation-based discounting campaign with affiliate companies.

Example

See how to do it with Voucherify

Main Benefits

Geolocation-based promotions are targeting users at the right time and have higher conversion rates than less personalized campaigns. By extending the promotion across various businesses, you make it more profitable for the users and increase the participation and download rates. Sharing the cost of the infrastructure (for example, a mobile application with the discounts) can make the campaign much cheaper and the ROI higher for you and your affiliates.

You and your affiliates will need separate accounts or one account with multiple projects to set up discounts in respective stores. Geofencing is not a built-in feature in Voucherify but it can be done using our integration with Radar.

Program rules

Best Practices

You will need a way of contacting your customer (email, phone number, push notification) and be able to detect their location (website: IP recognition, mobile: GPS).
Make sure that your coupon delivery infrastructure is integrated with SMS/email/push notifications platforms.

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Learn more about this campaign type