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Use Case

Buy two, get third for free

Create a bundle-style promotion where customers buy two identical products and get the third one free.
Table of contents

Create a promotion that lets customers get three identical products for the price of two. In this recipe, a retail chain can run a 3-for-2 offer on bakery items to upsell a specific product or move stock faster.

Why use it?

This setup helps increase basket size by giving customers a clear reason to add one more item. It works especially well when you want to promote a specific product or clear inventory without using a standard percentage discount.

How it works?

The campaign applies a bundle-style promotion where the customer buys two units and gets the third one free. Voucherify presents it as a simple upselling mechanic built around identical products, such as bakery items in a retail setting.

Best practices

You can adapt the mechanic into other bundle formats, such as 1+1, 2+1, 3+1, or 3+3. It can also work as a discount voucher promotion. For ecommerce, automatically adding the missing product to complete the bundle makes the offer easier to use, and setting a per-customer usage cap helps protect your budget.

Are you optimizing your incentives or just running them?