Main Benefits
You can encourage customers to stick around for longer with a creative subscription-based discount. This strategy helps keep users for longer and prevents them from going to your competition. Also, it can make them pay for a subscription even though they might not use it during a specific time (otherwise, they would lose the discount). This way, you can gratify your most loyal customers.
Program rules
Best Practices
- Ensure that if customers unsubscribe and subscribe again, their score should be reset to the basic level.
- Set the maximum discount level, e.g., maximum 10% discount.